These days thereâs a variety of social media options available online, and they are, for the most part, free. Which means you have at your disposal a cost-free resource that can help market your bank and drive traffic to your website.
Something that doesn’t get considered often – especially during a busines launch – is how the business owner plans to exit their venture someday. Which is fair enough, because the last thing they want to be thinking about while launching or growing a business is how it’ll all end.
In the mid 2000âs we worked with Microsoft out of Seattle. A key conversation was âtraffic is like a currency. If you can generate traffic, donât worry about if you can make any money. It will followâ. Cue Facebook, You Tube and all the others that proved this right. But […]
Achieving growth thatâs sustainable is never easy â pumping air into a business means the air needs to keep flowing, as well as avoiding anything that could deflate growth plans.
When it comes to the small business section of your bank’s website, you might be thinking about what content you can publish that’s fresh, dynamic and above all, useful for your small business customers. One of the most important things to keep in mind is that it’s never too late to learn.
It’s a question we’re often asked – who’s the best person to take care of the content on the bank’s website? The short answer is that it’s best done as a team effort. If you have a group of small business advisors who have a range of expertise, then it should be exploited to the fullest – in other words, make the most of the experience at your disposal.
As we say so often, everyone’s online these days. They expect to be able to find a business or a bank by using Google – and using it on their smartphone. That’s why it’s so important for a bank, even one in a small town whose customers are families who […]
Getting your share of attention amongst all the online noise is a bigger challenge than it used to be. And when it comes to banking content, itâs even tougher to get customers clicking on you instead of the most recent âfunny catsâ video doing the rounds. One of the best […]