Friday, 15 December 2017

Information and commentary for the small business banking industry

Category Archives: Small business banking

11 Oct

Get the most out of great content

Almost all content can be turned into something else, ensuring that you’re maximizing the time and effort that’s gone into creating it. All it takes is a bit of creative thinking.

10 Oct

Infographics – visual, engaging content

An infographic is an engaging way to present information at a glance.

04 Oct

Is it time for your content to speak more than one language?

Creating content in more than one language will help broaden your customer base.

25 Sep

How to impress your small business customers

To really build good relationships with your small business customers, you need to offer them valuable resources that will help grow and manage their business.

19 Sep

Talk to your small business customers, not at them

Whether you’re showcasing a new financial tool, marketing new small business packages or plugging an upcoming event, try to put yourself in your customer’s shoes and think about how you’d like to be engaged.

13 Sep

Making your content attractive to small business owners

Small business owners are looking to their bank as a partner in their business venture, and relying on their advice and guidance.

06 Sep

Making the most of Facebook

Facebook is the primary social media platform on the internet. And although some may argue that LinkedIn is more business-oriented, it’s also true that many businesses, large and small, connect with their customers through Facebook.

22 Aug

Turn your small business customers into fans

Creating cheerleaders out of customers involves some pretty basic psychology; it’s just knowing how people think and behave naturally. If your customers have the same passion for your business that you do, then they’ll not only sell for you, but they’ll have an incredibly powerful way of communicating that enthusiasm […]

28 Jun

What small business owners are looking for in a bank

These days, small business owners are looking for more from their bank than just finance. Increasingly, they’re looking to their bank as a partner in their business venture.

06 Jun

Do your small business customers really need a business loan?

A business loan is not always the best solution – there are other options to consider.