Thursday, 21 June 2018

Information and commentary for the small business banking industry

Why does a bank need content marketing?

April 12, 2018
12 Apr 4:08
Why does a bank need content marketing?

Your bank’s website shouldn’t be an online brochure

April 9, 2018
09 Apr 5:51
Your bank’s website shouldn’t be an online brochure

Do you know what small business owners are looking for in a bank?

April 4, 2018
04 Apr 3:42
Do you know what small business owners are looking for in a bank?

Why a bank’s website needs to be credible and trustworthy

March 19, 2018
19 Mar 11:16
Why a bank’s website needs to be credible and trustworthy

Creating the ideal customer experience

March 14, 2018
14 Mar 2:50
Creating the ideal customer experience

Why content marketing’s so important for banks

March 12, 2018
12 Mar 2:45
Why content marketing’s so important for banks

Be the cash flow experts for your small business customers

March 7, 2018
07 Mar 3:26
Be the cash flow experts for your small business customers

Optimize your case studies

March 1, 2018
01 Mar 2:21
Optimize your case studies

We live in an online world, but we’re still real people

February 21, 2018
21 Feb 1:45
We live in an online world, but we’re still real people

Add value to your content with resources

February 14, 2018
14 Feb 1:47
Add value to your content with resources

Insights from Glen Senior

Your bank’s website shouldn’t be an online brochure

A bank’s website should be a major marketing asset, one that’s dynamic, modern, makes use of social media platforms and seeks to consistently engage its audience.

Do your small business customers have what it takes to become thought leaders?

A tried-and-true method for boosting brand awareness is to become a thought leader – someone who’s considered the ‘go-to’ authority in their area.

Is your content overlooking CTAs?

CTAs are most effective if they’re deployed properly. And to know how to do that, you need to identify what kind of CTA you’re using.

Why a bank’s website needs to be credible and trustworthy

Building and maintaing a website that provides peace of mind for their small business customers isn’t top of many bank’s priorities. But it should be.

Why content marketing’s so important for banks

A bank’s customers whether they’re big, medium or small business, and personal customers as well, expect to be able to find help, information and guidance around their financial issues.