Monday, 23 July 2018

Information and commentary for the small business banking industry

How social media boosts your online reputation

08 Jun

As a bank, your reputation needs to be rock solid. Dealing with people’s finances and advising them on their business goals is not something to be taken lightly. That’s why it’s essential that a bank’s reputation as small business experts and advisors who always have a financial solution is so important for their small business customers.

One of the ways to enhance your reputation is to make the most of social media. Everyone’s online these days, and you’ll find that most of your customers are on Facebook (which has over 1 billion users). Engaging with your customers on social media helps you forge a more personal connection with them, which will help them to trust you more.

Not only that, but it’s a great way to boost the bank’s awareness and increase its online presence. You can keep customers up to date with the latest events, financial packages and deals, as well as maintaining an open line of communication.

The below article looks at how to maintain your online reputation in more detail.

Read the full article at:

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