Monday, 28 May 2018

Information and commentary for the small business banking industry

Why does a bank need content marketing?

April 12, 2018
12 Apr 4:08
Why does a bank need content marketing?

Your bank’s website shouldn’t be an online brochure

April 9, 2018
09 Apr 5:51
Your bank’s website shouldn’t be an online brochure

Do you know what small business owners are looking for in a bank?

April 4, 2018
04 Apr 3:42
Do you know what small business owners are looking for in a bank?

Why a bank’s website needs to be credible and trustworthy

March 19, 2018
19 Mar 11:16
Why a bank’s website needs to be credible and trustworthy

Creating the ideal customer experience

March 14, 2018
14 Mar 2:50
Creating the ideal customer experience

Why content marketing’s so important for banks

March 12, 2018
12 Mar 2:45
Why content marketing’s so important for banks

Be the cash flow experts for your small business customers

March 7, 2018
07 Mar 3:26
Be the cash flow experts for your small business customers

Optimize your case studies

March 1, 2018
01 Mar 2:21
Optimize your case studies

We live in an online world, but we’re still real people

February 21, 2018
21 Feb 1:45
We live in an online world, but we’re still real people

Add value to your content with resources

February 14, 2018
14 Feb 1:47
Add value to your content with resources

Insights from Glen Senior

When it comes to content, video is king

When it comes to content, videos are the most engaging and useful storytelling medium. Just look at how many YouTube videos are watched every minute.

Keeping content fresh even when writer’s block strikes

Keep your small business content fresh and dynamic by conquering that pesky writer’s block.

E-mail: an oldie but a goodie

Email might not have the ‘cool’ factor of social media or the flashy ‘tech’ appeal of SEO, but the fact is that it’s still the most effective.

Tips for promoting your small business content

Promotion should be part of any good content strategy – and we’ve got some tips that you can include when thinking about how to promote your content.

Customer focus: content that educates

Your content strategy should focus on not just what’s useful for small business owners, but what’s also educational.